A Vending Machine in Every Home and in Every Hand

This is a vending machine:

 

ice-coke-machine vintage

So is this:

smartphone-vending

And so is this:

 

iPad

The “smartphone” (iPhone, Blackberry, Android la la la…) and the tablet are ingenious. Ingenious marketing tools, that is.

You not only have to spend hundreds of dollars to buy one, but you also get to sign up for expensive data plans from service providers.

And they are out-selling laptops and desktop computers by a good margin.
Just look at everyone on the street with a “device” in their hand. (don’t worry, they won’t notice you).

But the real money makers are the “Apps”.

canadian money new
You bet there’s an app for that.

Basically, the makers of smartphones and tablets, and the phone carriers and internet service providers, have just sold you a device and a plan so you can really spend money – on the Apps.

I believe this is called “Freebie Marketing” or “the razor and blades business model”.

weasels ripped my flesh

The razor blade companies would give away their razors for free, knowing that customers would have to buy the blades forever. They made their money from the blades.

 

So who is the latest player in the Bait and Hook marketing model?

 

Why it’s …. Microsoft.

And so now, here is the latest vending machine – and it gets to sit, not in your hand, but right in your home:

start-screen

Are you sitting down? You’ll want to be, though Microsoft would prefer you use your hands.

Welcome to the Windows 8-o-Mat

When was the last time you sat down to use a vending machine?

The last time you started up Windows 8, that’s when.

All those tiles, those “apps”, look just like a snack vending machine.

I just want to sit down and work.

Up until Windows XP, I could do that. Years of learning DOS and Windows started to pay off with XP. The computer became an understood, transparent, tool. I thought no more about operating systems than I did about using a telephone or a toaster. This, I thought, was progress.

I used to tell my clients, who were actually frightened of using computers, that things would get easier, faster – that the computer would become almost invisible. And with a little training and time, they did.

For no apparent good reason, along comes a new operating system – and  it is in their way. I have yet to see any real benefit to any computer user since XP. The final product (documents, graphics, music …) has not benefited from a re-vamp of the UI (user interface – the screen) or UAC (the horrible requests for permission to run a program) or all the little fiddlings that go on in the background.

They have to roll out new version of Windows for the sake of rolling out new versions of Windows. It’s the cult of the “new”, and the motive is simple: profit.

I’m not even complaining about Microsoft’s (or Apple’s) desire or right to make money.

ipad coke win a

Ford does it, GM does, GE and General Foods do it – that’s biz.

What I do not go along with  is having marketing, pure and simple, shoved down my throat.

Windows 8 tries to get me to subscribe to a bunch of “apps” that I don’t want or need and can’t easily opt out of. It’s a kind of “negative billing”.

It treats me like a consumer, not a producer of “output”. Sure, I want to listen to music, watch videos and read email. But don’t make me sign up for a new email account, and subscribe to a bunch of online services to do it. I already know how. And so do my clients. They deserve better.

Except that Microsoft, like the smartphone and tablet vendors,  is charging for the primary product AND the complimentary product. At least Gillette had the proper sense of shame to give you the razor for free.

We are quickly being coerced into two classes of computer users. The Consumer and the Producer (Professional).

The consumer has already switched over to the cell phone and tablet as passive users. The professionals – people who actually use computers for work – will still need to have the computing power and software to produce their graphics work, music production, novel writing.

If Google and Microsoft and Apple have their way, we will soon just have some sort of screen to press our fingers on, and everything else will be in the “Cloud”. All our programs, all our files, all our money.

At the risk of sound like a paranoid of a conspiracy theorist, it seems that with the arrival of Windows 8, we are somehow being pushed into it.

vending machine change is inevitable

Blogging with Windows 8 – Physician Heal Thyself

 

People have been asking me “Well, after a few months what’s Windows 8 really like?”

I have to confess that I’ve been using it and learning it just enough to help clients – whether it’s been advice on buying a new computer or figuring out how to get Windows 8 to work for them.

But I haven’t really put myself in their shoes till now. What about when I have do some real work?

I felt the onus to do my own acid test. A little bit of “physician heal thyself“.

physician-heal-thyself_dog

Ok, so here’s the experiment:

I am going to do this whole blog post with Windows 8.

I want to do this as fast as possible, keeping as close as possible to the way I’d do a blog post with Windows 7 or XP.

Here are the tools I need: (it looks like a lot at first)

1. My spiral notebook and pen
– who’da thought that most of my original ideas get scribbled down while away from the computer (not too many in the car, I promise)
2. Windows Double Explorer – a utility for seeing two File Explorer windows at the same time – super handy for transferring files from one computer to another, or backing up files.
3. Notepad++ (a plain text editor for writing the actual text of the blog)3. 4. Scrivener – a fantastic program for organizing and editing documents or ideas, even so it looks like a corkboard. This is how I visually keep track of all the bits I write down.
5. The Journal (this is an indispensible program for me. I make a daily entry like a diary and I can search for notes and observations from days, weeks, years that might come in handy).
6. Outlook (Microsoft Office) – I’ll often e-mail research links from the Internet to myself
7. Windows Live Writer (the Microsoft Word of Blogging software – where everything is finalized)
8.  ACDSee (for photo searching, basic editing)
9. Corel Paint Shop Pro (for fine editing) – does almost everything that Photoshop can.
10. Snagit – a program for taking “snapshots” of websites or my computer screen (in Windows 7 and 8, there is the built-in “Snipping Tool”, which is almost as good.
11. Internet Explorer – for research on GOOGLE , for adminstrating my  WordPress blog.
11. Firefox (for compatibility)
12. Google Chrome (for compatibility)

The whole mess can get to looking like this:

 

blog screen capture

I’m using a laptop that I’ve sacrificed to Windows 8 evaluation, and I’m going to use the original “Metro” Start screen. The one that comes with Windows 8 straight out of the box.
(Microsoft now calls it “The Modern UI” – the name Metro was taken apparently)

FIRST THINGS:

First, I have to get everything onto the laptop that I’ll need – programs and files from my main computer.

To transfer anything to the Windows 8 laptop, I’ll want to have two windows open – one that shows the folders on my main computer and one to show where I’ll be transferring to on the laptop.
I notice that there is NO Windows Explorer anymore in Windows 8. There is “File Explorer“. (That needed a name change anyway, to avoid confusion with “Internet Explorer”.)

file explorer icon
The new File Explorer Icon

Instead of firing up File Explorer twice and getting the size of the windows right,  I’ve found a utility called “Windows Double Explorer” that works only in Windows 7 and 8.  I used to have a program called “Twofer” that works wonderfully with Windows XP, but it doesn’t work here.

This is a screenshot Windows Double Explorer:

WDE snipped

So, what do I have to copy?

1. My blog post folder with a first draft of this post I started on my other computer.

2. My “plain text editor” where everything gets written without formatting or jazzing up.
I install “Notepad++” a great free editor. But, now, where can I start it up from? There’s no icon on the screen. Wait, there’s no Desktop screen at all. Just those “Tiles”
Ok, how to find it? Remember there’s no Start button that I can click on to see “My Programs”.
I have to go to the “Charm Bar” (don’t you love it?). The Charm Bar is something you see when you hover your mouse pointer over the bottom right of your screen, thusly:

 

charm bar fingers Windows-8-RTM-Setup-Tutorial_PC-Perspective

I click on the Search “charm” and type “note”. I get a new screen with three results:

Search Note results

If I right-click on Notepad++, I have the option to “pin” this program to the Start screen, creating yet another “tile” or pin it to the taskbar, so it’s always there on the bottom of my screen.

“Pin” to Taskbar screen:

pin to taskbar circled

And now on your “Desktop”, you’ll see:

notepad   taskbar clean circled

All of this, so far, is just to get the most basic of tools I’ll need to do a blog post.

From here on in, I’ll be adding text and pictures to Windows Live Writer, editing content, doing a little formatting, adding a few links, and uploading the whole schmear to WordPress.

There, I’ll look at it again, get disgusted, make final edits, and hopefully not leave too many typos.

So, the blog post gets done and it only took me 4 or 5 times as long with Windows 8.

Sure, it was the first time and that accounts for some of the extra hours put in. But some things with Windows 8 will never go away. It will always be a matter of  constant flipping between that “Modern” Start screen and the familiar desktop.

To be productive, there will always have to be work-arounds. The chore of finding and “pinning” your oft-used programs will go on. This is the big failing of Windows 8:

You cannot completely “live” in either the regular desktop environment or the Start screen (what David Pogue, the tech columnist for the New York Times calls “Tileworld for Touchscreens”).

And there are two Internet Explorers, two Control Panels, two photo-management apps, two email programs, two ways to right-click, and so on.

It’s too bad because, under the confusing layer of the Start screen, it’s actually an ok operating system. It’s fast and so similar to Windows 7 that, if you add back the Start button, there’s not much difference and not much to learn.

I actually like the “look” of Windows 8 more than Win 7 or Vista. It’s cleaner and crisper.
And there were even some pleasant surprises among them, for example:

– some older and expensive pieces of software that would not run on Vista or Windows 7, now run on Windows 8, literally saving me thousands of dollars.
– files copy much faster than Windows 7 or Vista

The simple fix for Windows 8 is to install Classic Shell or one of the other third party programs that lets you boot to the familiar desktop and gives you back the Start button.

For now, this is as much of Windows 8 as I want to use for day to day work. I will be continuing to use my Windows 7 computer to get things done – fast.

 

 

schmear real men

IT’S NOT MARMITE, IT’S WINDOWS 8!

That’s what  reviewers are calling Windows 8 – The Marmite Experience. You love it or hate it.

Trouble is, a lot of people will have no choice in the matter if they’re buying a new computer with Windows on it.

Here is my story of  setting up my first brand new computer with Windows 8.

A long-time client of mine decided he needed a new computer, his  trusty 7 year old desktop having finally stopped working. It would have cost more to try to bring it back to life than it would to simply get a new one.

We priced out a few options and settled on a Dell Inspiron model. It arrived a few days later. With Windows 8 on it.

I took the computer out of its box, plugged everything in, and pushed the power button. And when it booted up, here’s what we saw.Win 8 Metro screen

I think I designed something like this in Grade 3.

Nothing resembles any previous version of Windows. No icons, no Start button, none of the usual things on the screen. Microsoft calls these coloured blocks on the screen “tiles”.

So how to begin using this thing?

“Let’s get my e-mail going”, my friend suggests. Okay, that’s a good place to begin.  There’s even a “tile” on the screen that says “Mail”.

All right. Now, my client has always used Outlook or Outlook Express for his email. What happens when we click on the Mail tile is that we’re taken to an online (Internet) screen that wants us to “sign in” or “create a new account”. He’s already got an account, why does he have to make  a new one? He doesn’t have to. All we want to do is set up Outlook and get on with e-mailing like he’s used to.

A little problem here: where is Outlook?  We know it’s on the computer’s hard drive somewhere – we ordered it with Office already installed. But there doesn’t seem to be any way to locate the program. No list of programs, no Start button to find programs, no way to search for it.

I notice a tile on the screen that say’s Desktop. Hooray! I click on it and get something that resembles Windows XP or Windows 7.

windows-8-desktop r

But still no Start button.  Just where will I have to go to start up Outlook?

Now I’m starting to get really unhappy. Keep in mind that I’d already been playing with this new operating system for a week. I was getting bored having to work around this new User Interface just to do my work. Easter egg hunts happen once a year, not every time you turn on your computer. But that’s what you will discover with Windows 8. Or, rather, not discover.

win 8 keep calm use keyboard

I had to look up on Google just how to find and start up  the old familiar programs. Without having the Windows 8 screen right in front of you, it’s too hard to describe how we got it happening, but after some looking, we got Outlook running and set up his e-mail.

But that experience with Outlook is indicative of everything you try to do with Windows 8. Nothing is where it was.

I won’t go through every program we tried to get going. The main conclusion is that we had to ignore everything that was on that big colourful childrens’ tile screen – except the Desktop tile, of course. Every tile that says Mail, Music, Video, Pictures will take you to the Microsoft Store where you have to sign up for a special account and use an “APP” that you’ve never seen or heard of before. These tiles don’t start up the programs you’re used to like Windows Media Player, Photo Gallery, Outlook – just a bunch of stuff that should be running on a cell phone.

The good news is that you can completely disable this new Windows 8 Start screen. There are a few little programs, some free, that let you boot up your computer so it looks just like Windows XP or 7.

That’s what we did. We used a program called Classic Shell that gives you back your regular-looking desktop and your Start button. I don’t know how many people are going to be able to do without such a program.

win 8 touchscreen nose fail

Windows 8 is for touch screens, plain and simple. In my opinion, it has no place on a regular desktop or laptop computer. At least, not as long as Microsoft forces it’s new way of doing things on its customers.

My clients are practical people.  Most use their computers for e-mail, surfing  the Net, and word processing. All these things are still possible with Windows 8, but not as easy as it once was. It just takes a bit of tweaking, and then Windows 8 will behave very much like Windows 7. But it does take a bit of tweaking.

If all this scares you a bit, and you are in the market for a new computer soon, there are still some systems available with Windows 7. For the next few months, even new computers that come with Windows 8 will be able to have Windows 7 installed on them. The hardware will still be compatible for a while.

Or, you can get a Mac if you want. Linux if you dare.

The final verdict on Windows 8: some people will never acquire the taste for Marmite.

windows 8 Marmite

Getting and Setting–Typical and Iffy

 

Getting a new computer can be a fun experience, even more so if you’re careful when Setting it up.

Here is a typical scenario for someone getting a new computer.

Millie has wanted to upgrade (or throw out) her old laptop. Doesn’t matter why but she’s getting a new one.

new pc_boxreindeer

I’ll leave out all the reasons for choice of Mac or PC, laptop or desktop – just assume a new computer is coming into the house.

Typically, she wants all her pictures, documents, email, videos, music, address book, calendar … EVERYTHING! – on her new machine.
And typically, I am going to set up her new computer for her. For me, or someone who does this all the time, it’s not a big deal. You ask for a list of all that “everything” and you back it up to a portable drive. Most of that is simple file copying, with the notable exception of e-mail.

While all that file copying is going on, I’ve got the new computer out of the box, all connected up and started up for the first time. Soon, I am ready to unplug the portable drive from the old computer and plug it in to the new one.

Now it’s a matter of copying all those backup files to the right places on the new one. Or importing e-mail into a new e-mail program.
Typically, it’s “very simple, really”.

simplicity_DaVinci

But here’s where the “Typical” can get into the “Iffy”: for example:

Zeke buys a laptop from a big retail store, takes it home and starts it up.
There is a whole lot of baffling questions and things to click. But, eventually, he gets to a screen that sort of looks like it ought to.

And, now, here are some of the things he finds:

1. His new laptop has Windows 7 on it. His old computer has Windows XP. It looks different and where is everything?
2. His new computer has different software programs on it. Does he have everything he needs to do what he is used to doing?
3. His printer or scanner (or anything else he might plug in) no longer works.
4. None of his “stuff” – the documents and EVERYTHING! – is on the new computer.

It’s on his old one. old_computer

Oh boy.

Let’s just assume he has all the programs he needs and that, hopefully, all his equipment (printer and so on) works.
Let’s concentrate on getting his “data” onto this new laptop.
If he’s done a complete back up of his stuff, he’s in good shape.
If not, and he’s left his old computer set up and running, now is the time to copy files onto an external drive.
He plugs in the drive and copies the files over.
He exports all his e-mail and contacts and calendar items to files that his new computer can read.
Hopefully, again, he has saved any attachments that came into his Inbox with e-mail messages.
When all that’s done, he unplugs the external drive and plugs it into the new laptop.
He copies his documents to the new Documents folder on the laptop. He does the same for his pictures, music.. EVERYTHING!

And that’s if he knows what I know and how to do it.

OFTEN, however, new computer buyers, like Zeke, will opt for letting the big retail store transfer all his stuff for him.

iffy business

I highly recommend that Zeke ask some questions at this point.

Such as:

1. How are they going to transfer his stuff to his new laptop? Direct computer-to-computer transfer? Use an external drive?
2. Is Zeke ok with permitting strangers to have access to all his files and anything else personal on his hard drive? Like his passwords, possible banking information…?
3. If the store does do a back up to their own external drive, what will they do with that copy, once the transfer is complete?
4. Will Zeke stand there and supervise?

And the cherry on the sundae is: what to do with the old computer’s hard drive?
Deleting files is not enough. It needs a deep-formatting, or to be destroyed.

Hard-drive-being-destroyed-with-hammer

Getting a new computer should be fun, and Setting it up can be a smooth affair.
So, please take this advice and be informed. Or, hey, you can call me.

Happy clicking.